Bercman – Branding
Bercman Technologies is an Estonian technology company developing smart traffic solutions to make urban spaces safer and more intelligent.
Before going public, Bercman needed a stronger and more cohesive visual identity that would convey the company’s innovation capacity, precision, and international ambition. The new brand language highlights these qualities — technological, professional, yet human, just like Bercman’s solutions.
Brand elements: typography, colour palette, icons, printed materials, social media visuals, website photography, brand video, PowerPoint templates, business cards, and document design.
Ohvriabi – Branding
Ohvriabi is a counselling and support service that helps people in Estonia who have experienced violence, crime, or crisis. Their work is sensitive and people-centred – and the new brand needed to reflect that.
The goal was to create a visual identity that feels supportive and trustworthy. The brand’s core elements are a calm colour palette and graphic shapes that symbolize protection and support.
Brand elements: logo, tagline, typography, colour palette, graphic elements, business cards, social media visuals, and printed materials.